Thursday, August 30, 2012

Do You Multitask While Driving?

A new study commissioned by Ford has found that an alarming amount of drivers multi-task, exercising bad habits while driving.

Fortunately Ford is also attempting to lower this number, and safely accommodate drivers who do like to multi-task during their commute offering a wide range of hands-free options as well as new safety features that will warn drivers to certain risks on the road.

Freep.com writes:


Dearborn – Drivers admit to bad driving habits that can make them less attentive and prone to accidents but they welcome technology that makes them more aware of their surroundings, a new survey released today shows.

A study by Penn Schoen Berland and commissioned by Ford surveyed 2,506 drivers in the U.S. in May and found 99% think they are good drivers, even though 76% eat or drink behind the wheel, 55% speed, 53% talk on a handheld phone, 37% drive when too tired and 25% will pick up their phone and search for contacts.

“People are saying they are safe drivers but they are engaging in other things while behind the wheel,” said Billy Mann, managing director of Penn Schoen Berland.

Read more: http://www.freep.com/article/20120828/BUSINESS0102/120828080/Ford-Penn-Schoen-Berland-study-safety-technology-2013-Fusion?odyssey=nav%7Chead



0 comments:

Post a Comment

Twitter Delicious Facebook Digg Stumbleupon Favorites More